'Quiet' market likely to change as hospitality venues reopen

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22 March 2021
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'Quiet' market likely to change as hospitality venues reopen

POTATO markets in the UK have been generally quiet over the past week, according to latest AHDB, with demand awaiting a further easing of lockdown measures on March 29.

Following this date, the partial re-opening of hospitality venues will look to further create demand opportunity. The opening of schools and colleges has created a level of demand for those that supply these sectors. However, reports suggest an increase in packed lunches, affecting the rate of hot meals served in canteens. Schools breaking up for Easter at the end of the month will bring a pause to demand, though some restocking could occur.

Many field conditions up and down the country have been too cold and wet for planting this week. Some on lighter soils reportedly look to restart operations this weekend, where possible.

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