Supplier's Farms of the Future featured in film


14 July 2023
Regenerative potato growing methods highlighted on RE:TV platforms.

A NEW RE:TV film has premiered featuring McCain’s Farms of the Future. 
McCain's work at its Farms of the Future puts its regenerative agriculture research into practice on farms in varying regions and environmental conditions to showcase how regenerative farming practices can be implemented for large-scale commercial farming.
The research provided at these hubs evaluates new technologies and potato varieties to drive efficiency in potato production and regen ag adaptability, as well as removes any significant research barriers to the adoption of sustainable farming methods, which are vital for the country’s climate change ambitions. 

RE:TV highlights inspiring innovations and ideas emerging in response to the climate and biodiversity crisis by providing short documentary-films across its website, social platforms and through distribution partnerships with the likes of Amazon Prime, Bloomberg and Waterbear.

A remote production team has worked since the summer of 2020 to make more than 70 films with local crews all over the world, exploring a wide range of themes from direct-air carbon capture in British Columbia and sustainable aviation fuel in Illinois to regenerative agriculture in India and plastic waste recycling in Uganda.

Farm of the Future Africa to supply 125 ha potatoes
McCain shows how it is working to be more sustainable
Content continues after advertisements